Beau Lotto

Beau Lotto is a neuroscientist and entrepreneur whose work explores how perception shapes experience and decision-making. He is known for research on visual perception and the brain, and for communicating neuroscience to broad audiences through talks and writing. Lotto is the author of the popular science book *Deviate*, which examines uncertainty, creativity, and how the mind adapts to change. He is also associated with Lab of Misfits, an initiative focused on applying insights from neuroscience to learning, innovation, and problem-solving. Through his interdisciplinary projects, Lotto connects laboratory research with practical approaches to thinking differently in everyday life.