You know, the diversity that America has is so special. It’s starting to really become a cool thing for young people.

Simmons is praising the United States’ demographic and cultural plurality as a distinctive national asset, and he frames it not only as morally valuable but as socially “cool”—a marker of status and belonging. The line suggests a generational shift: younger Americans increasingly treat multiculturalism, cross-cultural fluency, and mixed communities as desirable rather than threatening. Coming from a hip-hop and fashion entrepreneur, the emphasis on what young people find “cool” also implies that popular culture can normalize diversity faster than formal politics can, turning difference into a shared identity and a source of creative energy.