Here's a money-saving tip for Christmas: Glue a jujube on a brick and mail it out as fruitcake.

Framed as a “money-saving tip,” the line uses absurd exaggeration to satirize holiday gift-giving and, specifically, the cultural joke that fruitcake is dense, unwanted, and endlessly regifted. By proposing a brick with a single candy as a substitute, Brown highlights how some seasonal traditions can feel performative or obligatory rather than generous. The humor depends on incongruity (a brick as “cake”) and on shared experience: many people associate mailed fruitcakes with impersonal, mass-produced gifts. The quip also pokes at thrift culture—offering a comically extreme shortcut that exposes the tension between saving money and giving something that actually conveys care.