We need a great president.

As a standalone line, the statement functions as a broad political appeal rather than a specific policy claim. It implies dissatisfaction with current leadership and frames the speaker’s preferred alternative in terms of personal executive qualities—“greatness” as strength, competence, decisiveness, or national renewal—rather than institutional or programmatic detail. The vagueness is rhetorically useful: it invites listeners to project their own criteria for “great” onto the speaker or a favored candidate, while positioning the presidency as the central lever for solving national problems. In Trump’s typical campaign idiom, such phrasing often serves as a bridge to contrasts with opponents and to promises of restoring status, prosperity, or security.