Never fall in love with an idea. They’re whores. If the idea is any good, it’ll find a new lover.

Presented as advice about creative work: avoid becoming emotionally attached to a single concept, because strong ideas can be adapted, reused, or improved by others or in other projects.

The quote warns against treating one concept as precious or irreplaceable. It suggests that creators should stay flexible, iterate, and be willing to discard or repurpose ideas, since worthwhile ideas tend to survive beyond any one person’s attachment to them.