We’ve got to lift our game tremendously. We’ll sell our business news and information in print, we’ll sell it to anyone who’s got a cable system, and we’ll sell it on the Web.

Murdoch is describing an aggressive, platform-agnostic strategy for monetizing high-value business journalism. The emphasis on “lift our game tremendously” frames quality and speed as prerequisites for charging audiences and distributors. The repeated “we’ll sell it” underscores a shift from treating news as a loss leader or advertising-supported commodity to treating it as a premium product that can be licensed across channels—print, cable, and the then-emerging Web. In effect, the quote anticipates the later industry turn toward paywalls, syndication, and multi-platform distribution, arguing that business information has sufficient scarcity and utility to command direct payment wherever audiences consume it.